Last updated: November 18, 2025

This Privacy Policy describes how El León LLC (“El León,” “we,” “us,” or “our”) collects, uses, and shares information when you visit our website at https://www.elleon.ai (the “Site”), use our AI-powered software and related services (collectively, the “Services”), or otherwise interact with us.

We are committed to protecting your privacy and handling your information responsibly and transparently. By using the Site or Services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Site or Services.

1. Who We Are

El León LLC operates the Site and provides AI-powered marketing and software tools, including local visibility and directory synchronization services.

Controller: For purposes of data protection laws (including the EU/UK General Data Protection Regulation (“GDPR”)), El León LLC is the data controller of personal information collected via the Site and Services.


Contact details:
El León LLC
West Des Moines, Iowa, USA
Email: privacy@elleon.ai

2. Scope of This Privacy Policy

This Privacy Policy applies to:

  • Visitors to our Site;
  • Users of our Services, including trial users and customers;
  • Business contacts and prospects we communicate with (for example, via email or company contact forms);
  • Any other individuals whose personal information we process in connection with our Site and Services.

This Privacy Policy does not apply to information processed by third parties that we do not control, including websites or services that link to or from the Site. We encourage you to review the privacy policies of those third parties.

3. Information We Collect

3.1 Information You Provide to Us

We collect information that you voluntarily provide, including:

  • Contact information: such as your name, business name, job title, email address, phone number, and mailing address.
  • Account information: login details, password, and other information you provide when registering for an account.
  • Business and billing details: company name, billing address, payment method details (processed via third-party payment processors), tax information, and transaction history.
  • Communications: messages you send to us, including through contact forms, email, chat, or social media.
  • Support information: information you submit when requesting support, including screenshots, logs, or technical details.

3.2 Information We Collect Automatically

When you visit the Site or use the Services, we automatically collect certain information using cookies, pixels, and similar technologies, including:

  • Usage data: pages viewed, links clicked, time spent on pages, navigation paths, referring/exit pages, and other actions on the Site.
  • Device and technical data: IP address, browser type and version, operating system, device identifiers, language, and approximate location (e.g., city/region).
  • Log data: server logs including access times, error logs, and related diagnostic data.

3.3 Company Visitor Identification

We use a third-party service to help us understand which companies visit our Site. This service:

  • Analyzes IP addresses and other network data associated with visits to our Site;
  • Matches those IP addresses with a database of known company or organization IP ranges;
  • Provides us with company-level information such as company name, industry, size, and publicly available contact details.

We use this information to:

  • Better understand which organizations are interested in our Site and Services;
  • Measure and improve our marketing and sales efforts;
  • Reach out to companies using publicly available company contact details (for example, a company contact form) to offer our Services.

We do not use this tool to identify individual visitors by name unless they voluntarily provide their details (for example, by submitting a form). Where applicable, we rely on our legitimate interest in B2B marketing and business development for this type of processing. Subject to applicable law, companies and individuals may object to this processing as described in the “Your Rights” and “Your Choices” sections below.

3.4 Information from Third Parties

We may receive information about you from:

  • Marketing and advertising partners: including Google, social networks, and referral partners.
  • Publicly available sources: such as company websites, directories, or social profiles.
  • Customers and users: who may provide information about other users or team members in the course of using our Services.

4. How We Use Your Information

We use the information we collect for the following purposes:

  • To provide and operate the Services: including setting up and managing your account, delivering features, and providing customer support.
  • To personalize your experience: tailoring content, recommendations, and features based on your use of the Site and Services.
  • To communicate with you: responding to inquiries, sending administrative messages, updates, and notices about changes to our terms or policies.
  • To market and promote our Services: including sending you marketing communications where permitted by law and creating remarketing/retargeting audiences.
  • To analyze and improve our Site and Services: using analytics and aggregated data to understand usage trends, measure performance, and improve functionality.
  • To identify and reach out to prospective customers: using company-level visitor identification tools and publicly available contact details to conduct B2B marketing and sales outreach.
  • To protect our rights and comply with law: including preventing fraud, enforcing our terms, and complying with legal obligations.

5. Legal Bases for Processing (EEA/UK Users)

If you are located in the European Economic Area (“EEA”) or the United Kingdom (“UK”), we process your personal information under one or more of the following legal bases:

  • Contract: where processing is necessary to perform a contract with you (e.g., to provide the Services you sign up for) or to take steps at your request before entering into a contract.
  • Legitimate interests: where processing is necessary for our legitimate business interests, such as B2B marketing, improving our Services, securing our systems, or analyzing Site usage, and where those interests are not overridden by your rights and interests.
  • Consent: where we rely on your consent for certain processing activities (for example, non-essential cookies, email marketing in certain jurisdictions). You may withdraw your consent at any time.
  • Legal obligations: where processing is necessary to comply with applicable laws, regulations, or legal requests.

6. Cookies and Similar Technologies

We use cookies, pixels, and similar technologies (“Cookies”) to operate and improve our Site and Services, as well as for analytics and advertising.

6.1 What Are Cookies?

Cookies are small text files stored on your device by your browser. They help us recognize your browser and store certain information, such as your preferences or session details.

6.2 Types of Cookies We Use

  • Strictly necessary Cookies: required for the Site to function properly (for example, security or session Cookies).
  • Analytics Cookies: to understand how visitors use our Site, measure performance, and improve user experience.
  • Advertising and remarketing Cookies: to deliver, measure, and improve our advertising, including showing ads to visitors who have previously visited our Site.

6.3 Managing Cookies

Depending on your location, you may see a cookie banner or preference tool when you first visit our Site. You can manage or withdraw your consent at any time through that tool (where applicable) or by adjusting your browser settings to refuse or delete Cookies.

Please note that if you disable Cookies, some features of the Site may not function properly.

7. Google Analytics, Google Ads, and Remarketing

We use Google services, including Google Analytics and Google Ads, to understand how visitors use our Site and to deliver targeted advertising.

7.1 Google Analytics

Google Analytics uses Cookies to collect information such as how often users visit the Site, which pages they visit, and what other sites they used prior to visiting our Site. We use this information to improve our Site and Services.

Information generated by Google Analytics may be transmitted to and stored by Google on servers in various countries. IP anonymization may be used where required by law.

7.2 Google Ads and Remarketing

We use Google Ads remarketing to advertise to visitors who have previously visited our Site. This may mean that:

  • Google shows our ads on sites across the internet;
  • Third-party vendors, including Google, use Cookies to serve ads based on past visits to our Site;
  • We create “remarketing lists” and similar audiences based on usage of our Site.

You can manage or opt out of personalized ads from Google by visiting:

You can also opt out of some third-party vendors’ use of Cookies for personalized advertising by visiting:

8. Company Visitor Identification

Our Site uses a company visitor identification service that helps us understand which organizations visit our Site. This service:

  • Collects and processes IP addresses and related technical data;
  • Matches that data with a database of known company IP ranges;
  • Provides us with company-level details such as company name, industry, and public contact information.

We use this information for:

  • Analytics (to understand which industries or regions are engaging with our Site);
  • B2B marketing and sales (to identify potential customers and reach out using publicly available business contact details, such as a company contact form or generic email address).

We rely on our legitimate interest in developing and growing our business for this processing, particularly in B2B contexts. Where required by law (for example, in the EEA or UK), we implement appropriate safeguards, such as:

  • Honoring cookie consent and only activating certain trackers after consent;
  • Limiting data to company-level information;
  • Providing ways to object or opt out as described below.

If your company prefers that we do not use such tools to analyze visits from your network, or that we do not contact you based on such analysis, please contact us at
privacy@elleon.ai.

9. How We Share Information

We may share information we collect as follows:

  • Service providers: with trusted third parties that perform services on our behalf, such as hosting, analytics, advertising, email delivery, payment processing, and customer support.
  • Business partners: with partners who help us market, promote, or integrate our Services, where permitted by law.
  • Professional advisors: with lawyers, accountants, auditors, or other professional advisers where necessary.
  • Corporate transactions: in connection with a merger, acquisition, financing, reorganization, or sale of all or a portion of our business.
  • Legal and safety: when we believe in good faith that disclosure is necessary to comply with law, respond to legal requests, prevent harm, or protect our rights, property, or safety, or that of our users or the public.
  • With your consent: when you direct us to share information or consent to such sharing.

We do not sell your personal information for money. In some jurisdictions, certain data sharing for advertising or analytics purposes may be considered a “sale” or “sharing” under local law; see “Your Rights” below for more information.

10. International Data Transfers

We are based in the United States and may process information in the U.S. and other countries where our service providers or partners are located. These countries may have data protection laws that are different from the laws of your country.

Where required by law, we implement appropriate safeguards, such as Standard Contractual Clauses approved by the European Commission or other adequacy mechanisms, to protect personal information transferred from the EEA/UK to countries that may not provide the same level of protection.

11. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including:

  • For as long as you maintain an account with us;
  • For the period necessary to provide the Services and maintain our relationship with you;
  • For as long as required by law (for example, for tax and accounting obligations);
  • For a reasonable period to maintain records, resolve disputes, and enforce our agreements.

Company-level visitor data obtained via IP matching tools is generally retained for a limited period relevant to our sales and marketing cycles and may be deleted or aggregated thereafter, unless longer retention is required by law or for legitimate business reasons.

12. Your Rights

12.1 Rights for EEA/UK Residents

If you are located in the EEA or UK, you may have the following rights (subject to certain limitations):

  • Access: request confirmation as to whether we process your personal information and obtain a copy.
  • Rectification: request correction of inaccurate or incomplete information.
  • Erasure: request deletion of your personal information in certain circumstances.
  • Restriction: request that we restrict processing of your information in certain cases.
  • Portability: request to receive your personal information in a structured, commonly used, and machine-readable format and to transmit it to another controller.
  • Objection: object to our processing of your personal information based on legitimate interests, including profiling; we will honor your request unless we have compelling legitimate grounds to continue processing or it is needed for legal reasons.
  • Consent withdrawal: where we rely on consent, you may withdraw your consent at any time.

You also have the right to lodge a complaint with your local data protection authority.

12.2 Rights for California and Certain U.S. Residents

Depending on your state of residence (for example, California, Colorado, Virginia, or others with similar laws), you may have rights including:

  • Access: request that we disclose what categories and specific pieces of personal information we have collected about you.
  • Deletion: request that we delete certain personal information we have collected about you.
  • Correction: request that we correct inaccurate personal information.
  • Opt-out: request to opt out of “sales” or “sharing” of personal information (as defined by applicable law) for targeted advertising.
  • Non-discrimination: receive equal service and price whether or not you exercise your privacy rights.

We do not sell personal information for money. However, certain sharing of data for advertising or analytics purposes may be considered a “sale” or “sharing” under some state laws. You may opt out of such activities as described in the “Your Choices” section below.

12.3 Exercising Your Rights

To exercise your rights, please contact us at
privacy@elleon.ai with your name, contact details, and a description of your request. We may need to verify your identity before fulfilling your request.

13. Your Choices

13.1 Marketing Communications

You can opt out of marketing emails at any time by clicking the “unsubscribe” link in our emails or by contacting us at
privacy@elleon.ai. Even if you opt out of marketing communications, we may still send you non-marketing messages such as service or transactional emails.

13.2 Cookies and Advertising

You can manage Cookies through your browser settings or, where available, through our cookie consent tool. You can also opt out of certain interest-based advertising as described in the “Google Ads and Remarketing” section above.

13.3 B2B Outreach and Company Visitor Identification

If your company prefers that we do not contact you based on company-level visitor identification tools, or that we cease processing such data for your organization, please email us at
privacy@elleon.ai and we will honor your request.

14. Security

We use reasonable technical and organizational measures to protect personal information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure. We cannot guarantee absolute security.

15. Children’s Privacy

Our Site and Services are not directed to children under 16, and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16, we will take steps to delete it. If you believe a child under 16 has provided us with personal information, please contact us at
privacy@elleon.ai.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we do, we will update the “Last updated” date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about our information practices.

17. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

El León LLC
Email: privacy@elleon.ai


This Privacy Policy is provided for informational purposes and does not constitute legal advice. You should consult your own legal counsel to ensure compliance with applicable laws.